In short, we create, implement, measure and analyze customized social media solutions for your organization. We work with you to develop a specific strategy and social media plan to meet your organizational goals, leveraging our social media expertise with our collective background in marketing, business strategy and technology to deliver optimal results.
- Get to know you
- Background your organization
- Understand your competition
- Determine unique opportunities, challenges and/or problems
- Develop strategic, customized social media plan
- Combine strategy with practical, innovative solutions
- Generate quantitative and qualitative evaluation methods
- Prepare for program launch
- The Social Sprocket begins to turn!
- Launch Account (Profile and/or Page[s])
- Engagement (Scheduled Postings, Replies to Fan Comments, Involvement in Related Web Spaces)
- Multimedia Development (Graphics, Photo, Video)
- Customized Promotions (Content Sections, Contests, Polls)
- Add-Ons (Profession & Communication Networks, Coupons, Geolocation & Checkin, Entertainment, Industry-Specific)
- Reporting & Evaluation (Fan/Follower Totals, Account Growth Rate, Demographics, Engagement and More)
The overall goal of The Social Sprocket is simple – to help organizations harness the power of social media to improve their business.